Last updated: 06/03/2025
At Decision Mastery, we respect your privacy and are committed to protecting your personal data. This privacy policy informs you about how we look after your personal data when you visit our website and tells you about your privacy rights and how the law protects you.
1. What data do we collect?
We collect the following personal data:
• Names
• Email addresses
• Analytics data via Google Analytics 4 (GA4)
2. How do we collect your data?You directly provide us with most of the data we collect. We collect and process data when you:
• Sign up for our newsletter (Decision Mastery Insights)
• Submit a contact form on our website
• Use or view our website via your browser's cookies (through GA4)
3. How will we use your data?We collect your data so that we can:
• Respond to your queries submitted via our contact form
• Send you our newsletter, Decision Mastery Insights
• Analyze website usage to improve our content and user experience
4. How do we store your data?We securely store your personal data on our servers and with our newsletter service provider, KIT. We implement appropriate technical and organizational measures to protect your data against unauthorized or unlawful processing, accidental loss, destruction, or damage.
Data Retention:
• Newsletter subscription data: Kept until you unsubscribe from our mailing list
• Contact form submissions: Kept for one year after the query has been resolved
• Analytics data: Retained for 26 months in Google Analytics 4
5. What are your data protection rights?You have the following data protection rights:
• The right to access
• The right to rectification
• The right to erasure
• The right to restrict processing
• The right to data portability
• The right to object
• The right to withdraw consent
If you make a request, we have one month to respond to you. To exercise any of these rights, please contact us at contact@decision-mastery.com
6. Cookies and AdvertisingWe use Google Analytics 4 (GA4) to analyze the use of our website. GA4 uses cookies, which are text files placed on your computer, to collect standard Internet log information and visitor behavior information in an anonymous form.
We also use Google AdSense to serve ads on our site. Google AdSense uses cookies to serve ads based on a user's prior visits to our website or other websites. Google's use of advertising cookies enables it and its partners to serve ads to our users based on their visit to our site and/or other sites on the Internet.
You can opt out of personalized advertising by visiting
Google's Ads Settings. For more information about Google Analytics and AdSense cookies, please visit
Google's privacy and terms page.
You can set your browser not to accept cookies. However, in a few cases, some of our website features may not function as a result.
7. Third-Party WebsitesOur website contains links to other websites. Our privacy policy applies only to our website, so if you click on a link to another website, you should read their privacy policy.
8. Children's PrivacyOur website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.
9. International Data TransfersYour information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction. If you are located outside the United States and choose to provide information to us, please note that we transfer the data to the United States and process it there.
10. California Privacy RightsIf you are a California resident, you have the right to request information regarding the disclosure of your personal information to third parties for direct marketing purposes. To make such a request, please contact us using the information provided below.
11. Changes to our privacy policyWe keep our privacy policy under regular review and place any updates on this web page. This privacy policy was last updated on 6/03/2025.
12. How to contact usIf you have any questions about our privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us.
Email us at: contact@decision-mastery.com
13. How to contact the appropriate authorityShould you wish to report a complaint or if you feel that we have not addressed your concern in a satisfactory manner, you may contact your local data protection authority.
